#hashtag

Vogue Schmogue

Is it all just #dejavu?

I am wondering.

Maybe I've just #seenitall at this point in my life? (naaaaaa)

What's bringing this up? #decembervogue

Used to love print fashion mags. And I used to buy a lot of stuff.

Now I don’t. Buy much stuff …

Or magazines. But with my J.Lo on the cover — I couldn’t resist.

We start strong with Jenny from the Block, and the ever luminous Beyonce graces the back cover. But as I leaf through .... snore. One tall thin white ingénue after another. What year is it??

Getdafuckouttaheah with this lack of #diversity? All stick thin. I guess #bodypositive is over? Annnnd all 16-18ish. I guess #silvermodel is over, too?

A couple of features are interesting — some sapphic love —  OK, so I am in 2022. Only willowy white girls are pictured mind you, but — they do know how to tell a story.

And the ads: Ralph’s models … looking so Ralph. Prada (LOVE) features a young thang — styled as a girl in deep need of guidance. Valentino — didn’t we go through this cool look in the 70’s? We did. Lauder selling “serum” via a 13-year-old sans dark circles. Miracle!. And 36-year-old Amanda Seyfried re-re-retouched to unrecognizableland.

Hold up! Julia Roberts on the inside back cover??? Weirdly retouched into a skinny alien version of her already skinny self. What happened to #retouch? We ARE back in the 90s.

Arrrrrrgh. I am done with this rag. And pissed again

Fed up with what felt like at the time these important SHIFTS away from all whiteness, and away from women-hating retouching, and away from fat phobia, and away from ageist bullshit... From all of those just becoming hashtags — that vanish. Why isn’t this shit changing? And when it starts to change — why doesn’t it keep moving FORWARD.

  1. Cover: Been there.

  2. Valentino: Done that.

  3. Prada: Duh.

  4. Estée Lauder: She’s 15. You don’t get dark circles.

  5. Amanda: I swear I didn’t even recognize her.

  6. Features: Oh shut up.

  7. Julia: I’m scared.

I'm #overit -- You?

In fact: I put this up on IG. And got lots and lots and lots of other OVERIT comments. Yea! I’m hoping for a bunch of GenZ’ers who will embrace this new world — some exist. No doubt. But I mean seeing the change at Vogue. Oh please ….